(사진출처: 배틀그라운드 공식 홈페이지)
1. Incident Overview
The collaboration between K-pop group NewJeans and the popular game PUBG has recently come under scrutiny. The collaboration, which introduced various NewJeans-themed in-game items, has sparked controversy due to reports of harassment during gameplay.
2. Nature of Harassment
Reports indicate that players using NewJeans-themed skins were targeted and harassed during matches. This involved other players shooting at avatars with these skins or disrupting their gameplay deliberately. These actions were particularly notable in matches where players were dancing using NewJeans emotes.
3. Community Response
The gaming community's response has been mixed. While some players found the interactions humorous, others expressed concern over the targeted harassment. Comments on social media platforms and gaming forums highlighted both the comedic and problematic aspects of the situation.
4. Official Reactions
As of now, there has been no official statement from Krafton or NewJeans' management addressing the harassment issues directly. The collaboration continues, with new items and events still being rolled out as part of the promotion.
This controversy highlights the challenges that can arise from high-profile collaborations in online gaming environments, where player behavior can sometimes overshadow the intended positive aspects of such partnerships.